Hello everyone! I’m Joey and I am the Content Manager here at World Hyundai Matteson. I am in charge of online data content as well as the in house photography and video production. Outside of my work here, I also own my own business, Innovative Enterprises, where I do photography, video production, and social media marketing. I’ll be using this space to talk about some of the more artistic things I do and look forward to interacting with all of you!
There is more to digital photography than just taking pictures. Recent technology has given us the power to capture what was once only able to be captured by a professional photographer with a good camera. With today’s technology, an amateur photographer can now capture photos using a wide range of photographic techniques that now come standard on most DSLR cameras.
- Innovative Enterprises Photography
However, it’s not only about the kind of camera you have: it’s about the eye and instinct you have for picture taking. Anyone can take a picture, but everyone can’t be at the right place at the right time or capture the right moment as it happens. Take wedding photography for example; we’ve all been to weddings and know what happens throughout the day. Every wedding that I have photographed through my business has been pretty standard. You have a 30-minute ceremony, drive around in a limo, go to the reception, bridal party introductions, first dance…you get the idea. It’s great to capture these moments on camera, but sometimes the most memorable part of that moment was what the best man whispered to the groom just before the bridal party walks out. The image of the laughter in that hallway at that exact moment is priceless.
I have one rule when doing digital photography – keep on snapping! It’s not 1992 anymore…you don’t have to spend money on film that only gives you 24 photos. With today’s technology, an 8GB SD card can capture well over 1,000 images. Plus, you can see what you’ve taken immediately after you take it, so if you don’t like the photo, you can delete it and reshoot it.
The key for any amateur photographer is to anticipate the shot. Analyze your situation and location and the scenarios that could potentially happen. When photographing wildlife, anticipate an animals moves. This can be hard to do! Make sure that you have the correct lighting and aperture settings on your camera so that you don’t take a blurry shot! Be ready for anything. Sometimes the perfect moment only lasts for one second, so when you are in position and ready, stay there and wait for it. With enough patience, you might even amaze yourself with your own photograph!
